News: Nike Snatches Michigan Deal $NKE

The University of Michigan has reached an agreement in principal with NIKE to become the Wolverines’ official athletic footwear, apparel and equipment provider to 2027, with an option to extend the deal to 2031. The partnership commences August 1, 2016 and will see NIKE supply all 31 of U‐M’s athletics programs with uniforms, footwear, apparel and equipment. U‐M and NIKE also will collaborate throughout the agreement on innovation initiatives in sports technology, design and best practices.

​”After careful consideration, the right partner for the University of Michigan was NIKE,” says interim athletic director Jim Hackett. “This decision, this partnership is about more than Michigan athletics; at the core, it is about our University community and it is about two great names reuniting for an opportunity that speaks to more than uniforms and apparel. NIKE is a recognized leader in its field when it comes to product innovation and we look forward to future collaboration.”

View the full release here.