NEGATIVE rating on Amazon Shares $AMZN With Short-term PT $250

amazon share price chart one year 2012-2013 Inc.  (Ticker AMZN) 52-week (one year) price chart above.

Amazon shares retreated 3.3% to close at $266 today. Shares have risen from a low of $180 a year ago to a high of $284 at the end of January 2013.

SiAlpha has reaffirmed NEGATIVE rating on the shares in the immediate, short and medium-term.

Initial price target in the next three months is $250 with a high probability of further decline which can see the share price fall to $220 range.

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